I realized as I chose topics for the Warlord of the Forgotten Age promotion that I should probably talk about blogging. I started mine in December of 2012, which was about 3 months before I released Beginning of a Hero and I had no idea what I was doing. Some people would say I still have no idea what I’m doing. To them I say, ‘I will see all of you at the next family reunion’. Let’s see how serious I can actually be here this time:
- DO NOT forget images. This is something I never considered when I was starting out, so most of my earlier posts lacked pictures. Once I was told I needed something to draw people in from the reader, I started connecting to photos in a way that doesn’t allow them to show up these days. Honestly, I don’t even remember how pictures worked way back then, but I know it was different. You can decide on it being something funny or serious. As long as it has some relevance, you’re good.
- It isn’t necessary to make a post every day. You can skip a few or take a break to do other things . . . Okay, I’m terrible at following this tip. I have become better about skipping days, but I will admit things feel a little weird if I’m silent. This is because I use my blog as my main social media and promotion hub, so being here is also part of my working day. Really, you simply shouldn’t force a post and let the ideas flow naturally.
- Create a few repeated themes and segments that you can pull out. An ongoing short story can keep people coming back, but that takes a lot of dedication. Posts that are the same, but not connected so much have a better chance of success. For example, I do a lot of these 7 lists for fun and have the Ye Olde Shoppe skits that people enjoy. One thing with this is that you should never afraid to retire something that is no longer working. Things might start off great and then the shininess fades away. Nature of the blogging beast.
- Never feel pressured to reveal more than you’re comfortable with. I’ve had a lot of people tell me to show more of my real life and family on here. I’ve also had many get angry that I show even a little bit of my real life and family. The thing to always remember is that your blog is your realm. You are the one in charge and should only post what you feel comfortable sharing.
- It never hurts to revisit old posts. Either you can do this on your own or repost them as a retro thing. Personally, I like wandering back because I’ve touched on so many topics that it shows how much I’ve changed. My opinions on various writing trends and techniques have evolved to the point where I could probably write another post that doesn’t sound the same. Blogging really is a medium where you can track your own growth as a person, so it’s good to take advantage of it.
- Avoid blog wars. Seriously, these get messy, divide support groups, and can tarnish the entire experience.
- Interact with other people either on your own blog or their own. Follow people and comment when you can. It may be easier to simply do a ‘like’ and walk away, but that doesn’t really help draw people to your own blog. Even if it’s not on every post, if you see something that gets your attention and creates a thought on the topic then you should share it. The only way we grow here is by wandering out of our own blog bubble to say hello to our neighbors.