Back in 2013, I began blogging to promote Legends of Windemere and the ideas for blog posts came flowing. The monsters, characters, magic system, kingdoms, lore, and everything had yet to see the light of day. I introduced people to Windemere before they stepped into the books. Not only that, but I revealed the inspirations and behind-the-scenes for the whole thing. Talking about world-building is an easy topic to use for blogging because it’s so difficult and immense that there are so many nuances. After 5 years, I touched on a lot.
And that’s part of the problem.
War of Nytefall takes place in Windemere. It’s a couple hundreds years before Luke Callindor set out to become a hero, but the magic, monsters, and lore are pretty much the same. Since the story has a big focus on the evolution of Dawn Fang society, I can’t post much about that. There are only so many vampire topics you can do too. This leaves me struggling to find a way to bring attention to this series and get people talking. The world is old, but the series is new. That’s a conflict that I’m having trouble getting over. It resulted in my first topic list being more comedy than serious posts. This might get easier after the book is out and I have less to hide. Still, I’m finding myself struggling.
So, I’m going to open the floor to see what people think. How do you promote a new series in a world that has already had its core discussed at length for previous promotions? Is there anything people want to know about War of Nytefall? This is probably going to get harder and harder as I progress to series that take place after Legends of Windemere.