Beginning of the End: Numbers

blogging

Let’s be a little honest here.  We all publicly blog to get even an iota of attention.  It might not be our main reason, but I think there’s a little desire to be seen or heard since we aren’t doing this in a private journal.  I’m sure I just angered some people with that, but again I’ll say that it might not be our main reason.

My goal with this blog was to promote my books. Then it developed the goals to make friends, get feedback, and play around with poetry for a time.  This is my realm where I can speak and, hopefully, be listened to.  God knows, it isn’t the house I live in.  So I won’t deny that I feel blue if I make a post that gets no reaction.  It was fine at the beginning since I knew people weren’t finding me yet.  I hadn’t mastered tags or figured out how to add pictures and videos.  With the help of other bloggers and experimenting, I evolved and brought in followers.  That did reveal a big reason I do this is for attention since my career kind of depends on being seen and heard.

One thing that has changed, and I’ve seen people make lengthy posts on, are the stats behind the blog.  Most of us have had moments where we analyzed what was popular and what failed in order to adapt our blogs.  Did the post on fictional sex positions get more likes than the one on why a person prefers paper to cloth napkins?  Why did so many people get into debates over the rising price of fig newtons?  If I have over 100 views then why are the likes sucking?  So many stats to pay attention to that it could make your head spin or, as I’ve seen, make you simply quit blogging.  Yeah.  I’ve seen people flat out quit WordPress or butcher their blog to follow a ‘path to success’ that ends up failing.

I’ve taken another approach that I’m hoping to hold onto as I reduce my time here. It’s rather simple:

FIND THE POSITIVE STAT!

Just find something that you’re doing right and take solace in it because one thing I’ve learned is that things always change.  At first, I was obsessed with views.  Then it was likes and then comments and then reblogs and then followers and then the countries I was seen in and then it went back to views.  The thing is that I was always jumping at the ‘weak’ point and ignoring the high points.  People were still visiting and occasionally reacting to what I did.  I tried several times to give people what they wanted, but there were times that I still got no attention from those that made the request.  That makes me think many people are quick to suggest something, but won’t follow up on paying attention when they get it.  Makes sense since we’re all busy around here and there are only so many hours in the day.

Currently, I have no idea when I last checked my blog stats.  I still frown if I make a post and get no comments, but that’s because I like getting feedback and having discussions/debates.  I’ve come to accept that I won’t always get what I want just like with the sales stuff.  Everything has low points and you just have to push through them.  Staring at the numbers tends to only make things worse.

Unknown's avatar

About Charles Yallowitz

Charles E. Yallowitz was born, raised, and educated in New York. Then he spent a few years in Florida, realized his fear of alligators, and moved back to the Empire State. When he isn't working hard on his epic fantasy stories, Charles can be found cooking or going on whatever adventure his son has planned for the day. 'Legends of Windemere' is his first series, but it certainly won't be his last.
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49 Responses to Beginning of the End: Numbers

  1. quiall's avatar quiall says:

    wise words and an excellent post.

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  2. Inspiring Max's avatar inspiringmax says:

    Focusing on the stats can be disappointing. I agree. I keep focusing on the positive that change all the time and some how they all come together in the end.

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  3. Sue Vincent's avatar Sue Vincent says:

    I agree with you Charles, we all blog because we have something we want to be read… and whether that is simply a sharing among friends, promoting something or any one of a host of other reasons, doesn’t matter. We wouldn’t press publish if we didn’t hope for readers.

    New to blogging the stats fascinated me and I drew an number of conclusions from them, not all of the accurate… and none of which were going to help me learn the ropes. I left the stats alone and wrote what I felt I needed or wanted to write. My target audience was simple.. people.

    No one has to read any of our work… they read because they choose to. Some posts will work for some people, others won’t…Some days I feel like being silly and Ani takes care of that. Others I have a serious point to make. I think we have to write as if we are in conversation with friends and accept that the footballer will yawn if we talk about baking. Unless we bring cookies.

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  4. iquitwordpress's avatar MRS N, the Author says:

    HI Charles, I agree with you in a lot of ways. I write what I feel and I hope that people enjoy what I have to say. I don’t worry about stats or how to improve views. That being said, it boggles my mind, too, how a post could get a zillion views and only a few likes. Maybe people are busy or maybe they just forget. I try to just focus on the positive. One of the ways I have found to increase my blog readership is to join Triberr. It’s amazing and really easy. 🙂 Happy New Year, Charles!

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    • Happy New Year!

      I wondered about the many views and few likes a few times. All I can figure is that people read the post and never hit the like button. Either they forget or they never think about it. Also, I think views count non-blogging guests too and they don’t usually hit like.

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  5. renxkyoko's avatar renxkyoko says:

    Your stats are good though. And it’s important that you have core readers.

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  6. I read all your posts on my email, as I’m subscribed to your blog. Whenever I want to make a comment, I visit that post (like now). Also, I occasionally forward your posts to friends, if I see something that may be of interest to them. My point is that I’m sure you have tons more people reading you than the stats alone suggest. 🙂

    May 2015 bring you nothing but success and joy 🙂

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  7. JS Riddle's avatar JS Riddle says:

    great thought for the day! Much more positive of an outlook. I’ve come to the conclusion that at this point, I’m not doing enough, but when I do have time I love the interaction…..it’s getting the interaction that is a bit harder. Like you, the views to likes or comments were completely different and it depressed me for a while. So now I just keep muddling through, realizing that once I get my footing again it might get better but if now…..oh well right?

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  8. As you may have discovered in the last week or so, I am a bit stats-nerdy. I LOVE them. I have no idea what most of them signify, but I have a great spreadsheet that tracks whatever numbers I could collect about my social media presence, my books and other aspects of my “author platform” back to August of 2013, when I started blogging (and had almost no idea what an Author Platform even was).

    Glad to have numbers in my handy-dandy spreadsheet, just for comparison purposes if nothing else. I blog about them about once/year, mostly for myself, I think!

    Today I posted about my blog, its posts and stats. Tomorrow I post about my ebooks, ranks, and sales’ stats. See what you think.

    I believe ANY book sales are a positive thing because I am so new and mostly unknown, but I have to admit I felt a bit of a shock when I first realized how LOW my sales numbers were but now MUCH even one sale affects the rankings, especially on Amazon. It’s all a racket.

    Happy New Year!

    Best to you and all your followers, readers, likers and friends, Charles!

    Sally

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  9. S.K. Nicholls's avatar sknicholls says:

    I just checked mine when the review came in. Most of my most popular posts came from last year, but are being viewed still this year. Places I talked about relative to my book (public places). and THE most popular post, (next to the one about Gravatars) about the nudist resort. I don’t know if I’ll write more about it. My most frequently searched phrase is Mason-Dixon line. I think it’s because it has a hard to find map on it. Students probably google it.

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  10. Very wise to look for the positives. I figured out a while back that even though some lengthy blogs get comments and following it’s the quick hit consistency that seems to make a difference. I still do under 600 words and hope my readers appreciate getting to the substance quickly. Good post.

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  11. Kylie Betzner's avatar Kylie Betzner says:

    Charles, I totally understand! It’s discouraging to take time on a post you think people will enjoy or benefit from and get no feedback. It’s easy to fall into the “stats trap.” Just remember the days when you do get good feedback I guess. I try to avoid the stats, but my sister is a stats guru, so it’s hard.

    Best of luck in the new year!

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  12. Elle Knowles's avatar Elle Knowles says:

    Yeah, sometimes I wonder where those likes are too, especially when there are a lot of views! This makes a lot of sense though. I can’t always be worrying about stats – just want to put my info out there and hope someone reads it! If it was meant to be private I would not have a WordPress account. About mastering those tags- You should do a post on that. I’m still confused! LOL!

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  13. Ellespeth's avatar Ellespeth says:

    I’m fairly horrible with my blog and blogging in general. Two of my blogging goals, 2015, will be to focus on a theme and do an entry on that three times a week – maybe a poem and a personal entry two days, next is to interact a little more. My posts are short – I’ll try some longer posts. I don’t worry about stats. Blogging helps me flex my creative muscle.

    Enjoy your New Year’s Eve and see you next year!
    Ellespeth

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  14. Papi Z's avatar Papi Z says:

    Great post as always Mr. Charles. I left the blogosphere myself months ago. A slowdown is a good thing, and stop staring at those stats! Happy new year.

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  15. “Find the positive stat.” Great advice. Happy 2015. 🙂

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  16. Way to keep it positive, Charles. I know it’s useful being able to see your stats in real time, but they can also be a buzzkill if you’re enjoying your blog and nobody comments or likes it.

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  17. Marie A Bailey's avatar 1WriteWay says:

    The stat I’ve focused most on is the ratio of Views to Visitors. One day I might get 30 views from 10 visitors meaning that on average each visitor viewed 3 of my posts. A long time ago I heard this was the stat to aim for: not just to get visitors to your posts, but to get them to read more than the one post. Or view the one post. The thing is, unless someone leaves a comment, you don’t know if people are actually reading. Occasionally, a reader will “Like” several of my posts in a row and the notifications show up too fast for the reader to be actually reading each one. There’s so many nuances (or uncertainties) in these stats that I take them all with a grain of salt. Of course, I also work with data so I know data can be used to lie or fudge. Sometimes there’s truth in data, more times there’s “truthiness” in data 😉

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