Book Marketing and Promotion Part III

Christine F. Anderson Publishing & Media

From the Editor’s Desk
By: Dr. Andree Robinson-Neal III
We hope you gained some insight from the first portion of our interview with Charles. Today, we offer you the rest of his advice on marketing and promotion. There is quite a bit of great information here, so let’s take it bit by bit.

Charles’ left us with his thoughts on social networking sites and marketing, so let’s start there:

What do you post on these sites to help with promoting? Pictures from your most recent trip to the zoo probably won’t work, but you’re on the right track. First, it differs depending on the medium you’re using. Twitter only has 140 characters and some of those will be taken up by the link to your book. A tweet requires a quick pitch that mentions the plot, a character, a Top 100 ranking, or anything that can get immediate attention. For…

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About Charles Yallowitz

Charles E. Yallowitz was born, raised, and educated in New York. Then he spent a few years in Florida, realized his fear of alligators, and moved back to the Empire State. When he isn't working hard on his epic fantasy stories, Charles can be found cooking or going on whatever adventure his son has planned for the day. 'Legends of Windemere' is his first series, but it certainly won't be his last.
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